Dr Jitendra Rathore
Adjunct Professor • Management • Icfai Business School (IBS), Jaipur
Short bio
Accomplished management professional with over 20 years of rich experience in industry as well as academics. Doctorate (PhD in Management) with several national and international research publications in reputed journals like Asian Management Review, International Journal of Agile Systems and Management, Kurukshetra, Yojana and Beverage & Food World etc. Strong penchant for assignments related to Management Consultancy and for making valuable contribution to academics through experience-sharing and research. Keen interest in devising strategies that would see organizations going from good to great (with a proven track record). Certified Management Teacher (Accredited Management Teacher from All India Management Association, New Delhi). Passionate Trainer who derives from rich industry experience and research and persistently works toward bridging the gap between academics and industry / corporate.
Teaching
“Qui ne continue pas d'apprendre est indigne d'enseigner.” — Gaston Bachelard
Current & Previous Courses
Business Strategy
Faculty Course Module
Marketing Management
Faculty Course Module
Consumer Behavior
Faculty Course Module
Marketing of Services
Faculty Course Module
Brand Management
Faculty Course Module
Sales and Distribution Management
Faculty Course Module
General Management
Faculty Course Module
Research & Development
“The Best for the Group comes when everyone in the group does what's best for himself AND the group.” — John Nash
Research Interests
- •Management Consultancy
- •Cold Chain Logistics
- •Retail Management
- •Business Strategy
- •Marketing Management
- •Supply Chain Management
Projects
Inventory management application for South-Western command of Indian Army
Successfully completed and delivered inventory management application while working as CEO with S S Softpro.
Experience & Education
Academic & Professional Experience
Business Consultant to SME, Startups, Adjunct Faculty
January 2024 – PresentIcfai Business School (IBS), Jaipur
Responsible for institution building by establishing corporate connections and teaching Business Strategy, Marketing Management and related subjects.
Director
November 2021 – January 2024Jagan Institute of Management Studies
Turned around the institute, scaled up by improving admission numbers, established Entrepreneurship Cell, engaged students in real time industrial projects, built strategies for improving corporate tie-ups, employed industry professionals, conducted FDPs and MDPs, and introduced Blockchain, ERP, and Business Analytics in curriculum.
Chief Executive Officer (CEO)
July 2019 – September 2021S S Softpro (Scholars ERP)
Managed and directed company operations to meet budget and financial goals, formulated strategies, implemented new processes, new product development, oversaw administrative, risk management, legal, financial, business planning, and HR functions.
Chief Operating Officer (COO)
November 2018 – July 2019KDK Software
Pioneer IT company catering to taxation domain with pan-India presence.
Director (Professor)
July 2013 – October 2018Jagan Institute of Management Studies, Jaipur
Taught Marketing Management, Consumer Behavior, Marketing of Services, Brand Management, Sales and Distribution Management, Business Strategy and General Management courses. Served as Editor-in-Chief of Prabandhgyan, Research Supervisor, Member Board of Studies, and Head of Corporate Affairs.
Chief Operating Officer (COO)
May 2011 – August 2012KDK Software
Pioneer IT company catering to taxation domain with pan-India presence.
Program Director
March 2010 – April 2011Shastri Institute of Learning, Jaipur
Optimum resource utilization, planning, staffing, knowledge-skills-attributes maintenance, performance measures, general management, FDPs and MDPs.
Faculty Member (Business Strategy & Marketing)
August 2007 – March 2010ICFAI National College, Jaipur under ICFAI University, Hyderabad
Taught Business Strategy & Marketing.
Education
PhD (Management)
2008-2011Jaipur National University, Jaipur
Masters Diploma in Business Administration
2000-2002Symbiosis Center for Distance Learning, Pune
Post Graduate Diploma in Information Technology & Management (PGDITM)
1996-1998All India Management Association, New Delhi
Bachelors in Science (BSc)
1992-1995Himachal Pradesh University, Shimla
Publications
Showing 22 of 22 publicationsJournal papers, conference proceedings, book chapters, and academic publications.
Effectiveness of Wheat Flour Fortification Model in Rural Areas
Rathore, Jitendra & Sharma, Sudeep
International Conference on Advancements in Computing and Management (ICACM - 2019) conducted by Jagannath University, Jaipur, India
Present and Future of Public-Private Partnership in India
Rathore, Jitendra & Dayma, Asha
Ascent International Journal for Research Analysis, Vol. III, Issue IV
Implications of Implementing GST in Developing Countries
Rathore, Jitendra
National Conference on GST, S S Jain Subodh College, Jaipur
Impact of Demonetization on Online Shopping in India
Rathore, Jitendra & Jain, Khushboo
Marketing Mastermind, Vol. XIV, No. 3, pp. 27 - 33
Analyzing Consumer Buying Behavior with reference to Online Shopping in India
Rathore, Jitendra, Jain, Khushboo and Khattar, Kapil
Prabandhgyan International Journal of Management, Vol. V, Annual Issue, pp. 56-65
Implementation of Small-Scale Food Fortification in Developing Nations: Challenges and Achievements
Rathore, Jitendra and Sharma, Sudeep
Prabandhgyan International Journal of Management, Vol. IV, Issue II, pp. 15-27
Performance of Private Insurance Players in India
Rathore, Jitendra and Mittal, Apurv
The IIS University Journal of Commerce and Management, Vol. 3, Issue 1, pp. 1-10
Embrace or Reject CRM?
Rathore, Jitendra
International Case Conclave Proceedings, G D Goenka University, Excel India Publishers, New Delhi, December 5, pp. 52-58
Addressing Bad Stress in Small and Medium Enterprises
Rathore, Jitendra
Asian Management Review, Vol 9, Issue 3, pp. 72 - 77
Effect of Certain Demographic Factors on Retail Store Manager's Perception towards Cold Chain Logistics
Rathore, Jitendra, Farheen & Saxena, Karunesh
International Conference on Management (GDGU-ICON 2014) Changing Face of Modern Retail Proceedings, Excel India Publishers, New Delhi, April 25-26, pp. 140-151
Setting Sails for Sales: Sales Management
Rathore, Jitendra
Employment News, a release of Ministry of Information & Broadcasting, Government of India, May 10-16, pp. 1 and 40
Corporate Initiatives in Improving Rural Retail Formats
Rathore, Jitendra
Kurukshetra: A Monthly Journal of Ministry of Rural Development, Vol. 62, No. 5, March, pp. 18-20
The Marketing Aspects of Customer Relationship Management
Rathore, Jitendra
International Journal of Management Issues and Research, Vol. 2, Issue 1, pp. 9-17
Cold Chain Management for Perishable Food: Issues and Scope for India
Rathore, Jitendra
The IUP Journal of Supply Chain Management, Vol. X, No. 1, pp. 7-14
What's in a Name?
Rathore, Jitendra
5D - An annual magazine of Government Women's Polytechnic College, Jaipur, Page - 45
Application of Business Intelligence in Making Cold Chains Seamless
Rathore Jitendra, Khan Azimuddin and Saxena Karunesh
International Journal of Agile Systems and Management, Vol. 5, No. 2, pp. 164-174
Service Quality in Mobile Cellular Services: An Empirical Study of Cellular Mobile Users
Rathore Jitendra, Sharma Anamika & Kothari Rajesh
Vidwat - The Indian Journal of Management, Vol. 4, Issue 1, Jan - Jun, pp. 11-20
Merger and Acquisition Insight: Indian Pharmaceutical Industry
Rathore Jitendra, Saxena Karunesh, Sharma Anamika, and Sharma Piush
AIMS, a Journal of Management Sciences, Vol. 2, No. 2, pp. 13-23
Cold Chains for Frozen Food: The Technological Imperative
Rathore Jitendra and Saxena Karunesh
Beverage and Food World Journal devoted to the Processed Food and Beverage Industry, Vol. 37, No. 6, pp 13-23
What Ails Cold Chain Logistics in India?
Rathore Jitendra and Saxena Karunesh
Yojana - A Development Monthly by Ministry of Information & Broadcasting, Government of India, Vol. 54, pp. 22-26
Cold Chain infrastructure of frozen food: A weak link in Indian Retail Sector
Rathore Jitendra, Sharma Anamika & Saxena Karunesh
ICFAI Journal of Supply Chain Management (IJSCM), Vol. 7, No. 1&2, March-June 2010
Airline Industry in India: Facing the Free Fall
Rathore Jitendra & Sharma Anamika
Strategic Innovators, Vol. 2, Issue 4, Aug - Oct, pp. 74-79
Certifications
Reputation Management in a Digital World
2017Curtin University, Australia (online mode). Duration 6 weeks.
Digital Branding and Engagement
2017Curtin University, Australia (online mode). Duration 4 weeks.
Customer Relationship Management
2017IIM, Bangalore (online mode). Duration 6 weeks.
Accredited Management Teacher
All India Management Association, New Delhi
Certification in Retail Management
INC Staff College, Gurgaon
Books Authored
Tea, Travel & Thrill
Short stories book available on online shopping stores.
Moonlit
Short stories book available on online shopping stores.
As it gets Dark
Short stories book available on online shopping stores.
Kisse Zindagi Se
Short stories book available on online shopping stores.
Key Accomplishments & Professional Activities
Editor-in-Chief
2013Prabandhgyan: International Journal of Management (ISSN No. 2319 - 6351) since 2013.
Reviewer
International Journal of Logistics Systems and Management published by Inderscience Publishers.
Brand Launch
2012Introduced the brand eXBace (www.eXBace.com), an Extensible business reporting solution for e-filing, launched at an International conference held at Chennai.